Lately, the number of accounts with the “Threshold $2” error has been increasing abnormally. It doesn’t affect customers directly but has a significant impact on our team’s budget.
Accounts that have been running ads for a while and have stabilized have thresholds at higher levels like $400, $600, or $900.
However, the accounts with errors consistently remain at $2.
This means that if you run $1000 worth of ads, have to make 500 payments, each $2. The issue here is that the bank charges us $0.3- $0.4 per payment. So, for every $1000, we incur a loss of $200.
We have contacted and resolved most of the accounts with errors, but some accounts still require more time to fix.